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As individuals, we have subscriptions for accessing the news, watching movies or going to the gym. Some businesses have started to use this recurring revenue model with physical products and are enjoying enormous success.
However, the shift to Product-As-A-Service is complex and requires strong expertise. You can do it yourself or ask for external support.
Black Winch is the world’s exclusive authority in Product-As-A-Service solutions.
Our mission is to fast-track the world's shift to usership and circularity by reaching €10bn asset value under life cycle management by 2026, combining our As-A-Service expertise with innovative tools to create profitable and sustainable solutions.
Our resourceful teams will take you through our unique, game-changing and holistic methodology to build or optimize your own Product-As-A-Service solution, making your business more profitable, user-centric and sustainable.
By partnering with Black Winch, you’ll get bold strategies, tangible recommendations and early successes. Let’s make your business future ready!
Our As-A-Service infinite loop connects departments, illustrating how changes in one area influence others, as everything is interconnected.
Use our 3-10-50 model for your As-A-Service transformation, adapting your strategy according to yearly recurring revenue as your business embraces servitization.
There are 4 volume-based milestones:
For each volume milestone, we will create a comprehensive action plan covering sales, marketing, funding, and more to ensure coordinated initiatives.
As your business grows, we will help you reach the next level.
- For example -
Your funding strategy should evolve with your annual recurring contract value:
Seedling Sphere €0 – 3M: Use your own funds
Velocity Valley €3M – 10M: Adopt a single funder strategy
Empire Escalation €10M – 50M: Implement a multi-funder strategy
Zenith Zone €50M+: Establish your own captive fund
This tiered approach applies to all business aspects.
Ensure you have a coordinated approach with
each component well aligned.
Help you navigate the As-A-Service journey with a clear vision and anticipate what lieds ahead.
Take corrective actions to realign and get back on track.
Yes of course! We help manufacturers and integrators move from one-off sales to recurring revenue models. This is a journey: from upfront payment, to leasing, to As-A-Service and ultimately to pay-per-use. Wherever you are in the journey, we will support you achieve your As-A-Service ambitions.
It's great if you already have an existing leasing or As-A-Service solution in place. We will help you scale it and take it to the next level to become more circular and to offer full flexibility to your end-users.
We operate in the B2B space and we guide manufacturers and integrators to offer their equipment As-A-Service. It means a ''product'' needs to involved. We help them build their own in-house Product-As-A-Service models (as opposed to Software-As-A-Service - SaaS). We work with large organizations but also with Small Medium Businesses. We intervene across different sectors including: IT, AV, Energy, Battery, Solar, Furniture etc.
We offer 3 formulas:
1. Brain picking: when you have a specific need clearly identified and you want as-and-when support.
2. On-target: when you want to improve your As-A-Service KPIs.
3. As-A-Service: when you start from scratch and need on-going support.