Black Winch is the world’s exclusive authority in As-A-Service solutions.

20+ years’ industry experience
Experts specialised in As-A-Service challenges and solutions
A proven methodology
A results-driven, hands-on team
$2,8bn revenue of As-A-Service business generated for our customers (2022)
European and North American focus

Black Winch: history of our company name

In sailing terms, a winch is a device used to adjust the tension of the ropes controlling the direction of the boat's sail. The level of force exerted on a boat sail is enormous, often in excess of 2 tons! It is therefore obvious the benefit a winch provides in terms of reducing the required exertion of pressure.

Why a Black Winch though? In theatre, stage transitions are done in the dark by people dressed in black to be invisible from the audience.

In a similar way, Black Winch intends to be the unseen winch that provides maximum leverage of our customer's existing business model without being the focus point.

Explore our success stories

Black Winch Founders